Promotion and Support of Optimal Breastfeeding Practices throughout the United States financed solely by Prevention and Public Health Funding (PPHF)


The purpose of this program is to:
•increase breastfeeding rates throughout the United States
•promote and support optimal breastfeeding practices
•improve the health and well-being of mothers, infants and children
•reduce disparities in breastfeeding

Recipients will carry out activities and may select from a variety of strategies/interventions generally focused on improving U.S. breastfeeding rates, which will ultimately contribute to the prevention or control of chronic conditions. These strategies/interventions will also contribute to achieving health equity, eliminating disparities, improving maternity care practices, and improving the health and well-being of mothers, infants and children. More specific goals will be provided in funding announcements.

General information about this opportunity
Last Known Status
Deleted 04/02/2020 (Archived.)
Program Number
Federal Agency/Office
Agency: Department of Health and Human Services
Office: Centers for Disease Control and Prevention
Type(s) of Assistance Offered
Project Grants
Program Accomplishments
Not Applicable.
Executive Order Executive Order This program is authorized under Section 4002 of the ACA, Prevention and Public Health Fund; 42 U.S.C. 241(a) and 247b (k) of the PHS Act.
Who is eligible to apply/benefit from this assistance?
Applicant Eligibility
Eligible applicants will be identified in individual funding opportunities. Only applicants who have applied for and have been selected under funding opportunities announced under this CFDA are eligible to apply for annual continuation funding awards. Additional eligibility requirements may apply for funding opportunities that address high needs/risks and disparate populations.
Beneficiary Eligibility
Beneficiaries will benefit from this assistance through improved health and well being and increased access to services, education about, and opportunities to initiate and continue breastfeeding.
Documentation may be required for opportunities that seek to reach high risk/high need and disparate populations. 2 CFR 200, Subpart E - Cost Principles applies to this program.
What is the process for applying and being award this assistance?
Pre-Application Procedure
Preapplication coordination is required. Environmental impact information is not required for this program. This program is eligible for coverage under E.O. 12372, "Intergovernmental Review of Federal Programs." An applicant should consult the office or official designated as the single point of contact in his or her State for more information on the process the State requires to be followed in applying for assistance, if the State has selected the program for review.
Application Procedure
2 CFR 200, Uniform Administrative Requirements, Cost Principles, and Audit Requirements for Federal Awards applies to this program. Submit Annual Progress Reports through If you encounter any difficulties submitting your interim progress report through, please contact CDC’s Technical Information Management Section at (770) 488-2700 prior to the submission deadline. If further information is needed regarding the application process, please contact the CDC Procurement and Grants Office at (770) 488-2710 located at 2920 Brandywine Road, Atlanta, GA 30341
Award Procedure
After review and approval, a notice of award is prepared and processed, along with appropriate notification to the public, initial award provides funds for first budget period (usually 12 months) and Notice of Award indicates support recommended for the remainder of project period, allocation of Federal funds by budget categories, and special conditions, if any. However, applicants are encouraged to call CDC for programmatic technical assistance prior to the development and submission of their assistance application.
Contact the headquarters or regional office, as appropriate, for application deadlines.
Approval/Disapproval Decision Time
From 120 to 180 days.
Not Applicable.
> 180 Days. Renewals will be based upon the availability of funding and satisfactory programmatic progress.
How are proposals selected?
All applications will be reviewed initially for completeness by CDC PGO staff and will be reviewed jointly for eligibility by the CDC NCCDPHP and PGO. Incomplete applications and applications that do not meet the eligibility criteria will not advance to Phase II review. Applicants will be notified that their applications did not meet eligibility or published submission requirements. A review panel will evaluate complete, eligible applications in accordance with the “Criteria” section of the FOA.
There may or may not be an additional review which will be provided in the FOA. Not more than thirty days after the Phase II review is completed, applicants will be notified electronically if their application does not meet eligibility or published submission requirements.
How may assistance be used?
Funds are intended to increase capacity) to provide new or enhanced services that promote, support, facilitate and implement strategies to improve sub-optimal breastfeeding practices in the U.S. and affect long term changes in the rates of breastfeeding and obesity. Funds may be used for costs associated with planning, data collection, organizing, and the implementation of program elements related to the objectives identified in 050 above. Recipients may expend funds for reasonable policies, systems and environmental program purposes, including personnel, travel, supplies, and services, such as contractual to reduce risk factors, prevent and delay chronic disease. Recipients may not use funds for research. Recipients may not use funds for clinical care. Recipients may not generally use funding for the purchase of furniture or equipment. Any such proposed spending must be identified in the budget. The recipient must perform a substantial role in carrying out project objectives and not merely serve as a conduit for an award to another party or provider who is ineligible. Restrictions relevant to the use of Prevention and Public Health Fund dollars established under Section 4002 of the Patient Protection and Affordable Care Act of 2010 (ACA) applies.
What are the requirements after being awarded this opportunity?
Congress directed HHS to provide information on activities and programs supported with resources from the Prevention and Public Health Fund (PPHF) to a public website
Semi-annual reports from each entity awarded a grant, cooperative agreement, or contract, summarizing the activities undertaken and identifying any sub-grants or sub-contracts awarded (including the purpose of the award and the identity of the recipient), to be posted not later than 30 days after the end of each 6-month period. No cash reports are required. Reporting provides continuous program monitoring and identifies successes and challenges that awardees encounter throughout the project period. Also, reporting is a requirement for awardees who want to apply for yearly continuation of funding. Awardees must submit an Annual Performance Report via 120 days before the end of each budget period. The report must not exceed 45 pages excluding administrative reporting; attachments are not allowed, but Web links are allowed. This report must include the following: performance measures, evaluation results, work plan, successes, challenges, CDC program support needs, and administrative reporting. The annual FFR form (SF-425) is required and must be submitted through eRA Commons within 90 days after each budget period ends. The report must include only those funds authorized and disbursed during the timeframe covered by the report. The final report must indicate the exact balance of unobligated funds, and may not reflect any unliquidated obligations. The final FFR expenditure data and the Payment Management System’s (PMS) cash transaction data must correspond; no discrepancies between the data sets are permitted. Failure to submit the required information by the due date may affect adversely the future funding of the project. If the information cannot be provided by the due date, awardees are required to submit a letter of explanation and include the date by which the information will be provided. Awardees must provide a more detailed evaluation and performance measurement plan within the first six months of the project. This more detailed plan must be developed by awardees as part of first-year project activities, with support from CDC. This more detailed plan must build on the elements stated in the initial plan, and must be no more than 25 pages. Awardees are required to submit performance measures annually as a minimum, and may require reporting more frequently. Performance measure reporting is limited to data collection. When funding is awarded initially, CDC programs will specify required reporting frequency, data fields, and format.
In accordance with the provisions of 2 CFR 200, Subpart F - Audit Requirements, non-Federal entities that expend financial assistance of $750,000 or more in Federal awards will have a single or a program-specific audit conducted for that year. Non-Federal entities that expend less than $750,000 a year in Federal awards are exempt from Federal audit requirements for that year, except as noted in 2 CFR 200.503.
Financial records, supporting documents, statistical records, and all other records pertinent to the project must be kept readily available for review by personnel authorized to examine PHS grant accounts. Records must be maintained for a minimum of 3 years after the end of a budget period. If questions still remain, such as those raised as a result of an audit, records must be retained until completion or resolution of any audit in process or pending resolution. Property records must be retained in accordance with PHS Grants Policy Statement requirements.
Other Assistance Considerations
Formula and Matching Requirements
Statutory formulas are not applicable to this program.
Matching requirements are not applicable to this program.
MOE requirements are not applicable to this program.
Length and Time Phasing of Assistance
Project periods are for 1 – 5 years with 12-month budget periods. Method of awarding/releasing assistance: lump sum. Method of awarding/releasing assistance: lump sum.
Who do I contact about this opportunity?
Regional or Local Office
See Regional Agency Offices.
Headquarters Office
Linda Barnes 4770Buford Hwy, NE, NCCDPHP, Atlanta, Georgia 30341 Email: Phone: 404-867-9697
Website Address
Financial Information
Account Identification
(Cooperative Agreements) FY 14 $0; FY 15 est $0; and FY 16 est $0
Range and Average of Financial Assistance
Expected $500,000 - $2,500,000. Average award depends on funding opportunity announcement. est. FY16.
Regulations, Guidelines and Literature
Congress directed HHS guidance/requirements regarding terms and conditions and reporting requirements for recipients of programs supported with resources from the Prevention and Public Health Fund
Examples of Funded Projects
Not Applicable.