President's Council on Fitness, Sports, and Nutrition


There are no funds associated with this announcement. The PCFSN does not have grant-making authority. The objectives of the PCFSN are to expand interest in and awareness of the importance of regular physical activity, fitness, sports participation and good nutrition for Americans of all ages by encouraging the development, improvement, or enhanced coordination of programs that promote healthy lifestyles. These objectives are accomplished by providing consultation and technical assistance, creating partnerships with public, private and non-profit organizations, releasing publications and maintaining a web presence (via web site and social media). The PCFSN does not have authority to make Federal funds available to provide assistance.

General information about this opportunity
Last Known Status
Deleted 04/02/2020 (Archived.)
Program Number
Federal Agency/Office
Agency: Department of Health and Human Services
Office: President's Council on Fitness, Sports, and Nutrition
Type(s) of Assistance Offered
Program Accomplishments
Fiscal Year 2014: PCFSN seeks to engage, educate and empower all Americans to live a healthy lifestyle that includes regular physical activity and good nutrition. PCFSN promotes the Physical Activity Guidelines for Americans and the Dietary Guidelines for Americans through various programs and outreach activities.

FY 2014: During FY 2014, the Council promoted the Physical Activity Guidelines for Americans through various programs and outreach activities. The Council also addressed health disparities through its work on the I Can Do It, You Can Do It! (ICDI) program. The ICDI promotes enhanced physical activity opportunities through a mentoring model to youth and adults with disabilities. PCFSN co-sponsored a White House Summit and Research Forum on Improved Health and Fitness for Americans with Disabilities with the NIH Eunice Kennedy Shriver National Institute of Child Health and Human Development.

In FY 2014, the Council promoted the recommendations of HHS’ Healthy People 2020 and enhanced its long-standing President’s Challenge Physical Activity, Nutrition, and Fitness Awards program (; also known as the President’s Challenge. Over 300 organizations have signed on to promote the mission of PCFSN through programs, such as the Presidential Active Lifestyle Award (PALA+) among their networks. PCFSN collaborated with the CDC, Department of Education, and the Department of Labor, among other partners from the public and private sectors on this Program. The Council also supported service members and military families through the Joining Forces Fitness Initiative, a partnership that provided free fitness resources to the National Guard and Reserves. Fiscal Year 2015: During FY 2015, the Council continued to address health disparities through the ICDI program. The ICDI sites continue to onboard, train, and serve children and adults with disabilities in local communities nationwide and 55 sites have signed on as ICDI Advocates. PCFSN has expanded its partnership with, which is the federal government website for information on disability programs and services nationwide. The website serves as a valuable resource for people with disabilities, their families and caregivers. It provides information on such topics as how to apply for disability benefits, find a job, get health care or pay for accessible housing, and community-based organizations that provide support. PCFSN continues to enhance its cross-department collaboration with the CDC (e.g., featured in its Physical Activity and Disabilities section) and other operating divisions, such as Administration for Children and Families (ACF), Administration for Community Living (ACL), the National Institutes of Health (NIH), and the Indian Health Service (IHS) to promote physical activity opportunities for youth and adults with disability.

PCFSN also continues its work to promote physical activity opportunities for school aged children and youth. One program is the Presidential Youth Fitness Program (PYFP) ( PYFP is a comprehensive national youth fitness program that includes resources for physical educators to facilitate proper assessment, implementation and recognition for school-aged youth. PYFP also provides reporting mechanisms to track and share progress over time.

The program places emphasis on the value of living a physically active and healthy lifestyle—in school and beyond. It minimizes comparisons between children and instead supports students as they pursue personal fitness goals for lifelong health. By adopting PYFP, schools gain access to a robust selection of resources that will help students engage in their own health and fitness, including:
•a health-related fitness assessment
•companion educational and motivational tools for teachers and students
•training materials
•school and student awards

The program’s goal is to reach 90 percent (90,000) of U.S. public and private schools by 2020. To date, approximately 13,000 schools are participating in the program. This includes 22 school districts independently recognized as fully participating. The largest school district participating is Miami-Dade County Public Schools, which is 4th largest school district in the U.S.

PCFSN continues to support Let's Move! Active Schools (LMAS) with public and private sector partners to ensure that all students achieve at least 60 minutes of physical activity per day where they live, learn, and play. To date, over 11,500 schools have enrolled in LMAS.

PCFSN annually awards five Lifetime Achievement Awards to individuals whose careers have contributed to the advancement or promotion of physical activity, fitness, sports or nutrition-related programs nationwide. In addition, PCFSN awards up to 50 Community Leader Awards. These awards are given to individuals who have provided or enhanced opportunities to engage in fitness, sports activities or nutrition-related programs within a community. The award nominations are due February 1 each year and winners are traditionally announced in May.
PCFSN continues to explore opportunities to elevate the importance of sports participation. The Sport for All initiative strives to educate Americans of all ages and backgrounds on the social and health benefits associated with sport participation. Sport for All unites the Council and influential leaders across sectors in a coordinated messaging campaign built on the core theme of “sport for all, play for life.” The Council also has worked to support development of the Aspen Institute’s Project Play Report, “Sport for All, Play for Life: A Playbook to Get Every Kid in the Game.” This report offers a new model for youth sports in America based on health and inclusion, eight strategies that stakeholders can align behind, and sector-by-sector ideas to get every kid in the game.
PCFSN’s Active Aging Initiative is aimed at all adults over the age of 50 and encourages them to continue to embrace physical activity, in some form, throughout their daily lives. PCFSN is working with a number of partners, both federal (public) and private sector. PCFSN’s federal partners, such as the National Institute on Aging, Centers for Disease Control and Prevention, Administration on Community Living, and other HHS offices, are continuing to implement a federal working group on the topic of increasing physical activity in older adults.
PCFSN continues to support service members and military families through the Joining Forces Fitness Initiative, and the UltimateMe PALA+ Challenge, a program that encouraged military family members to improve their physical activity and healthy eating habits. The Council is also working directly with the U.S. Army to support military family members with disabilities through collaboration between the ICDI program and the Army’s Exceptional Family Member Program (EFMP).
PCFSN works with the U.S. Department of Agriculture (USDA) to promote healthy eating and good nutrition for all Americans. The Council also works with federal and non-profit organizations to support anti-hunger and healthy eating campaigns. Fiscal Year 2016: In FY 2016, PCFSN will celebrate its 60th Anniversary. Plans are underway to celebrate the Council’s rich legacy as well as set the course for the future. PCFSN will continue to enhance and expand all of its programs, especially focusing on our work with ICDI, Active Aging, Joining Forces, and PYFP. PCFSN goal to expand our reach to help all Americans live healthy, whole lives through regular physical activity and good nutrition is accomplished through our strategic partnerships in this space. The Council will also continue its efforts to facilitate partnerships that encourage the use or enhancement of its programs and existing resources. Information on the Council's initiatives is posted on the PCFSN website at
Executive Order Executive Order 13265, dated June 6, 2002, as amended by Executive Order 13545, dated June 22, 2010.
Who is eligible to apply/benefit from this assistance?
Applicant Eligibility
General public.
Beneficiary Eligibility
General public. The PCFSN only provides public information on physical activity, fitness, sports, and nutrition programs. The PCFSN has no grant-making authority.
No Credentials or documentation are required. This program is excluded from coverage under 2 CFR 200, Subpart E - Cost Principles.
What is the process for applying and being award this assistance?
Pre-Application Procedure
Preapplication coordination is not applicable. Environmental impact information is not required for this program. This program is excluded from coverage under E.O. 12372.
Application Procedure
This program is excluded from coverage under 2 CFR 200, Uniform Administrative Requirements, Cost Principles, and Audit Requirements for Federal Awards. The PCFSN has no funds available to offer any type of financial assistance. However, requests for technical assistance and/or advisory services can be submitted to the Council in writing or orally. This program is excluded from coverage under E.O. 12372.
Award Procedure
Not applicable.
Not Applicable.
Approval/Disapproval Decision Time
Not applicable.
Not applicable.
Not applicable.
How are proposals selected?
Not Applicable.
How may assistance be used?
Providing public information on physical activity, fitness, sports, and nutrition programs.
What are the requirements after being awarded this opportunity?
Not Applicable.
Not Applicable.
Other Assistance Considerations
Formula and Matching Requirements
This program has no statutory formula.
Matching requirements are not applicable to this program.
MOE requirements are not applicable to this program.
Length and Time Phasing of Assistance
Not applicable. See the following for information on how assistance is awarded/released: Not applicable. The PCFSN has no grant making authority.
Who do I contact about this opportunity?
Regional or Local Office
See Regional Agency Offices. Shellie Pfohl, President's Council on Fitness, Sports, and Nutrition; Department of Health and Human Services; Tower Oaks Building, Suite 560; 1101 Wootton Parkway; Rockville, MD 20852: Telephone: (240) 276-9857; Fax: (240) 276-9860. Email address:
Headquarters Office
Shellie Pfohl Tower Oaks Building, Suite 560
1101 Wootton Parkway, Rockville, Maryland 20852 Email: Phone: (240) 276-9857 Fax: (240) 276-9860
Website Address
Financial Information
Account Identification
(Salaries) FY 14 $1,215,000; FY 15 est $1,215,000; and FY 16 est $2,100,000 - Funds are appropriated to the PCFSN to support program operations, including activities of the Council. The PCFSN has no authority to provide financial assistance. The PCFSN has no grant-making authority.
Range and Average of Financial Assistance
Not applicable. The PCFSN has no grant-making authority.
Regulations, Guidelines and Literature
Not Applicable.
Examples of Funded Projects
Not Applicable.


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